Qualitatively
Different
The quality of flowers is preserved longer in Pagter packaging. Less damage and a higher output as a result. We contribute to the sustainable image of your organization.
The Grower's Challenge
Growing premium flowers is only half the battle. Getting them to market in perfect condition is where many growers face their biggest losses. Traditional packaging falls short at every stage.
Loss of Freshness
Flowers dehydrate rapidly during transport to auction or distributor. By the time they arrive, vase life has already been compromised and their perceived quality drops significantly.
Transport Damage
Inadequate packaging means crushed petals, bent stems, and broken heads. Every damaged bunch is lost revenue and a damaged reputation with your buyers.
High Waste Costs
Single-use packaging creates mountains of waste. Disposal costs keep rising, and buyers increasingly demand sustainable practices from their suppliers.
Sustainability Pressure
Retailers, auctions, and end consumers all demand demonstrable sustainability credentials. Without them, you risk losing shelf space and premium contracts.
Inefficient Packing & Handling
Round buckets waste pallet space. Unstable stacking causes tip-overs. Packing crews spend time on workarounds instead of productivity. Every inefficiency compounds across thousands of shipments per season.
How Procona helps growers
Six fundamental advantages that transform your post-harvest chain from a cost center into a competitive advantage.
Hydration During Transport
Flowers stay in water from farm to final destination. The integrated water reservoir keeps stems hydrated throughout transport, eliminating dehydration and wilting. Your flowers arrive as fresh as the moment they were cut, preserving the full vase life for the end consumer.
Better Protection
Rigid, injection-molded polypropylene structure prevents crushing even under heavy stacking loads. The collar and lid system shields delicate blooms and buds from impact, friction, and compression. Up to 4% less flower loss compared to conventional packaging.
Efficient Packing
The rectangular shape means 100% pallet loading with zero wasted space. Fit 8 Valencias per layer on Euro pallets, or 10 on block pallets. That translates to up to 25% more flowers per truck compared to round buckets, directly reducing your transport cost per stem.
Reusable System
Each Procona bucket is built for 80 to 100 reuse cycles. Made from 50% regranulate materials and fully recyclable at end of life. The circular lifecycle reduces your environmental footprint and your per-use packaging cost drops with every trip.
Custom Branding
Print your company name, logo, and barcodes directly on the bucket rim using hot-foil or IML (in-mold labeling). Add QR codes for full traceability from greenhouse to consumer. Your brand travels with your flowers throughout the entire supply chain.
Multiple Sizes
Valencia 15.7" × 11.8" (40 × 30 cm) for wholesale and export. Florida 11.8" × 9.4" (30 × 24 cm) for retail-ready presentations of short-stemmed varieties. London 12.9" × 11.8" (33 × 30 cm) for supermarket channels. Amsterdam for intensive internal use. Match the right Procona to every market channel you serve.
The Business Case for Growers
Procona pays for itself. Here are the measurable advantages growers experience when switching from conventional packaging to the Procona system.
Transport Cost Savings
Better pallet loading means more flowers per truck. Rectangular shape delivers 100% space utilization versus 60-70% with round buckets.
Less Flower Loss
Better protection and continuous hydration means fewer damaged and wilted flowers. That 4% translates directly to revenue you would have lost.
Reuse Cycles
Each bucket lasts 80 to 100 trips. Your per-use cost drops dramatically compared to single-use alternatives. Fewer purchasing cycles and less waste disposal.
Sustainability Credentials
Enhanced market positioning with demonstrable environmental credentials. Circular packaging, 50% regranulate, and CO2 reduction you can prove.
Life Cycle Analysis Tool
Procona provides a Life Cycle Analysis tool that calculates your demonstrable CO2 reduction. Use it for sustainability reporting, tender responses, and marketing. Show your buyers exactly how much greener your operation is.
Recommended for growers
The right Procona for every channel you serve. Our team will help you choose the optimal configuration for your specific operation.
Procona Valencia
The workhorse of the Procona family. At 15.7" × 11.8" (40 × 30 cm), the Valencia is the standard for wholesale and export markets. Fits 8 per layer on Euro pallets. Designed for long-distance transport with maximum protection and hydration capacity. The natural choice for growers shipping through auctions or directly to distributors.
Learn more
Procona Amsterdam
Purpose-built for intensive internal use on the growing floor and within auction environments. The Amsterdam withstands constant handling, washing, and restacking. Ideal for growers who need reliable, no-nonsense buckets for high-volume internal processing and short-distance transport to nearby auctions.
Learn more
Procona Florida 18
The compact 11.8" × 9.4" (30 × 24 cm) format is specifically designed for short-stemmed flowers like daffodils, roses, anemones, and ranunculus. Its smaller footprint makes it perfect for retail-ready presentations. Growers of specialty short stems benefit from the same hydration and protection advantages in a form factor tailored to their product.
Learn more"Since switching to Procona, we've seen a measurable reduction in flower waste and our buyers consistently comment on the improved quality at arrival. The rectangular shape alone saved us two trucks per week during peak season."
Dutch Rose Grower
Westland, Netherlands
Talk to a specialist about your growing operation
Tell us about your flower types, volumes, and distribution channels. We'll come back with a tailored recommendation including the right Procona models, pallet configurations, and a cost comparison against your current packaging.